san francisco, ca
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A suave personal branding project that seamlessly blends tone of voice and visual identity, shaping a distinguished identity mark for my creative business.
As a freelance graphic designer aiming to expand my business and create a network of clients, I needed a recognizable personal brand logo to stand out in a competitive environment. So, I designed a personal logo to represent myself as a professional. I included my name and initials to make myself immediately recognizable, then added my professional title. My main goal was to stand out from a crowd of competitors and align myself with my industry and personal aesthetics.
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